This privacy policy notice is served by Yew in the Wild under the website www.yewinthewild.co.uk. The purpose of this policy is to explain how we control, process, handle and protect your personal information through the business and while you browse or use this website.
Key definitions
“I/our/us/we” refer to the business, Yew in the Wild. “You/the user” refer to person(s) using this website. GDPR = General Data Protection Regulation. PECR = Privacy & Electronic Communications Regulation. ICO = Information Commissioner’s Office. Cookies = small files stored on a user’s device.
Key principles of GDPR
Lawfulness, fairness and transparency; purpose limitation; data minimisation; accuracy; storage limitation; integrity and confidentiality; accountability.
What information we collect about you
We may collect your name and email if you sign up for email marketing. We may collect your name and contact information if you make a booking or enquiry. We do not collect card details during financial transactions — these are securely processed by Stripe.
How we use your information
We use your information to contact you about bookings or enquiries, send newsletters where you have consented, improve our services, and meet legal obligations. To stop receiving information from us, email hello@yewinthewild.co.uk.
Email marketing & subscription
Under GDPR we use consent as the lawful basis for newsletter and marketing subscribers. Messages are sent through an email marketing service such as Mailchimp, and you can unsubscribe or manage preferences at any time.
Cookies
A cookie is a small amount of information placed on your device when you visit a website. You can set your browser to accept or reject cookies; rejecting cookies may limit site features.
Other websites
Pages may include embedded content from other websites, which behaves as if you visited the other website and may collect data, use cookies, and monitor interaction.
Data security and protection
We secure personal information using secure data storage technologies and procedures meeting GDPR requirements.
Changes to this policy
Practices change over time; changes will be posted here as soon as practicable, so please check frequently.
Access to your information and corrections
You may request a copy of the Personal Information we hold about you. To access, correct or delete your information, or for questions about this policy, email pippa@yewinthewild.co.uk.
Note: this policy has been standardised to yewinthewild.co.uk, Mailchimp and Stripe. Please review for any further updates as the business moves.